Marketing automation Business Integrator

Technical expertise:

Bachelor's degree in Computer Science, Information Technology, Marketing, or related field.

Certification in SFMC: Salesforce Marketing Cloud Email Specialist or Consultant certification is a strong plus.

Familiarity with project management skills such as Agile/Scrum and tools such as Jira.

5+ years of experience as a Business Analyst or Functional consultant.

Activities in scope:

• Work closely with key stakeholders, including direct interaction with business partners.
• Gather requirements, create functional/business requirement documentation, suggestion libraries for use-cases and design solutions through configuration.
• Convert functional requirements into user stories and manage them using project management tools such as JIRA.
• Understand change management, including documenting solution design and impact assessment.
• Collaborate with cross-functional teams to ensure best practices in campaign development and implementation.
• Perform basic configuration of Salesforce Marketing Cloud, including data extension, OOTB reporting, journey flow, and automations.
• Ensure and maintain the quality of business requirements and project solutions.

Preferred:

• Experience with Salesforce Marketing Cloud or any other Marketing Tool like Pardot, Eloqua.
• Knowledge of marketing automation tools and best practices.
• Familiarity with agile development methodologies.

Experience in SFMC development: configure Journey Flows, Automation, JB functionality, Einstein features, Queries, contact builder, Audience Builder, EMP Script , Content Builder, Mobile studio, Automation Builder, Package Manager, html code, SMFC templates creation.

Experience in creating email marketing campaigns using SFMC (for automated /simple campaigns). Best practices or design skills in terms of Campaign

International environment:

- The project will be developed by an international team. English is mandatory (C1-C2).

Job Type: Full-time

Experience:

• SFMC: 2 years (Required)

Language:

• English C1-C2 (Required)

Work Location: Remote