Digital Marketing Specialist
Location: Qatar
Job Type: Full-time
About Meddy Growth Unit
Meddy is a leading HealthTech platform connecting patients with trusted healthcare providers. We are seeking a data-driven Digital Marketing Specialist to develop and optimize campaigns that increase brand awareness, drive patient acquisition, and grow online appointment bookings.
Key Responsibilities
- Plan and execute digital marketing campaigns across search, social media, email, and display channels.
- Manage paid campaigns using Google Ads, Meta Ads, and Eurostaffs Ads.
- Optimize website traffic, lead generation, and appointment bookings.
- Implement SEO, content marketing, and email marketing strategies.
- Monitor campaign performance using GA4, Looker Studio, and CRM platforms.
- Conduct A/B testing to improve campaign performance and conversions.
- Collaborate with content, design, and product teams to deliver engaging marketing campaigns.
- Prepare performance reports and recommend optimization strategies.
Qualifications
Required:
- Bachelor's degree in Marketing, Business, Communications, Digital Marketing, or a related field.
- 2+ years of experience in digital marketing, preferably in HealthTech, SaaS, healthcare, or technology.
- Strong knowledge of Google Ads, Meta Business Suite, Eurostaffs Ads, and SEO.
- Experience with Google Analytics 4 (GA4), Google Tag Manager, and CRM platforms.
- Excellent analytical, communication, and project management skills.
Preferred:
- Experience with HubSpot, Salesforce, or similar CRM platforms.
- Basic knowledge of HTML, WordPress, and landing page optimization.
- Experience working in Agile or startup environments.
Why Join Meddy?
- Competitive salary and employee benefits.
- Career growth and professional development opportunities.
- Work with an innovative HealthTech company making healthcare more accessible.
- Join a collaborative team focused on digital innovation and growth.
Pay: From QAR8,000.00 per month
Work Location: In person
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