CRM Manager 차장급 - 유명 외국계 명품회사

모집요강 직무내용 * * Tasks

- CRM 프로그램 분석 및 기획 - 고객 획득/유지/활성화/로열티 프로그램 기획 및 운영 - Reward Promotion 기획 및 운영

Create and manage Clienteling communication plans that are aligned with the local sales and marketing strategies.

Collaborate with local Marketing, Retail, and eCommerce teams, as well as HQ, to execute lead nurturing and conversion campaigns and organize in-store events that enhance customer experience, engagement, and loyalty.

Analyse customer data to create detailed customer segments for targeted marketing and clienteling action plans.

Carry out detailed analysis and reporting on all CRM activities both instore and online.

Requirements

Minimum 10 years working experience in CRM or related field

Proven CRM experience in the luxury or premium sector, with deep understanding of high-value customer engagement and clienteling strategies

Proven expertise in data analysis and reporting, with the ability to translate complex customer data into actionable insights that drive CRM and business performance

Strong experience with software tools and applications (Salesforce, Google Analytics and MS PowerBI)

Experience in planning and executing data-driven email campaigns across Retail and E-commerce channels, including customer segmentation and performance analysis

Experience with SQL to e.g. build target groups in SFMC is a plus

Experience overseeing CRM data governance and customer data management in compliance with local data privacy and protection regulations

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접기

모집 직종,모집 인원,경력,학력,고용형태,근무 예정지,임금조건,채용 직급,우대조건을(를) 제공하는 표 모집 직종 CRM 모집 인원 0명

경력 경력 (최소 10년 이상) 학력 대졸(4년)

고용형태 정규직 근무 예정지 서울 강남구

임금조건 - 채용 직급 -

우대조건 -