TikTok E-Commerce Operations Executive

1. Daily Store Operations

● Fully manage the TikTok Seller Center backend, including product listings of old and new SKUs, writing product descriptions based on provided briefs, pricing updates, and active inventory tracking.

● Ensure product information is accurate and up to date

● Ensure store front is up to date with the latest banner and set up store categories

● Monitoring order fulfillment pipelines and coordinating with logistics/warehouse teams

● Monitoring daily account health \& performance

2. Campaign \& Promotion Execution

● Set up promotional mechanics (e.g., flash sales, product bundles, and voucher codes) as planned in the promotional calendar or any ad-hoc campaigns

● Campaign submissions based on the platforms available campaigns (eg. Double day \& Payday)

● Ensure promotions are configured accurately and launch on schedule

● Conduct quality checks before and during campaign activations

● Monitor campaign performance and report any issues

● Basic knowledge of TikTok Live to assist in operations \& set-up when needed

3. Ground-Level Affiliate Outreach

● Execute the daily affiliate outreach strategy: actively hunting, messaging, and onboarding micro-influencers and affiliates via the TikTok Shop Affiliate Network.

● Manage the physical sample distribution pipeline to creators and follow up strictly to ensure content is posted on time with correct product links.

● Maintain the affiliate database, tracking active creators and their content output.

4. Paid Ads \& Campaign Deployment

● Execute the deployment of TikTok Ads (Video Shopping Ads, Live Shopping Ads) based on budgets and targeting parameters set by management.

● Monitor ad delivery, flagging underperforming creatives or budget burn rates to leadership for strategic pivots.

● Handle the ground-level execution of mega-campaign days (e.g., Double-Day sales), ensuring listings are updated, banners are uploaded, and the store is fully prepared.

5. Cross-functional Coordination

● Work closely with the marketing team to align campaign execution with promotional calendars.

● Coordinate with designers for campaign creatives and product assets.

● Ensure all promotional materials are uploaded correctly.

● Coordinate with warehouse team to ensure promo bundles/ free gifts are prepared and allocated accurately

6. Data Tracking \& Logging

● Gather and compile daily, weekly, and monthly raw data (sales, CTR, AOV, affiliate revenue) into standard reporting templates

● Note down immediate operational bottlenecks (e.g., high return rates, stock-outs, stream lag) to report during weekly syncs.

Requirements \& Qualifications

● Experience: 1–3 years of hands-on experience managing the TikTok Seller Center and backend operations. Experience in FMCG / Beauty / Fashion is highly preferred.

● Execution Mindset: A "doer" personality. Thrive on checklists, backend organizing, and executing tasks efficiently with minimal strategic ambiguity.

● Technical Proficiency: Strong familiarity with TikTok Shop tools, basic video/photo editing (CapCut, Canva) for quick operational tweaks, and Excel for tracking data.

● Adaptability: High energy and flexibility to assist during peak campaign days and live streams, which may occasionally occur outside standard office hours.

Pay: RM2,800.00 - RM4,000.00 per month

Work Location: In person