Hashmeta was founded in 2012 and has successfully assisted over 1,000 local brands and 20,000 regional advertisers in achieving their digital marketing objectives by fusing creative content strategy with intelligent targeting. With an experienced team of in-house digital marketers, we are now one of Asia’s fastest-growing digital marketing companies.
In the last decade, Hashmeta has evolved into a full-suite martech company — bolstering the agency business with proprietary products that work hand in hand for a differentiated business model. Our products include Skoolopedia – an education platform; StarNgage – an influencer marketplace; ShopperBoard – a fashion shopping app; ShopperCliq – a social commerce app; and our most recent launch, the Hashmeta Academy where we nurture the next generation of digital marketers.
Headquartered in Singapore, Hashmeta has offices in Malaysia , Indonesia and China.
Job Responsibilities
- Develop social media content strategies and monthly content plans for Meta (Instagram \& Facebook), TikTok, and Xiaohongshu.
- Research audience insights, industry trends, competitors, and platform best practices to create high-performing content.
- Write compelling copy, captions, scripts, and creative briefs tailored to each platform's style and audience.
- Generate creative campaign ideas that align with clients' marketing objectives and brand positioning.
- Work closely with designers, videographers, and account managers to produce engaging social media content.
- Stay updated on the latest social media trends, platform features, and viral content opportunities.
- Analyze content performance and recommend data-driven improvements to increase reach, engagement, and conversions.
- Present content strategies and creative ideas confidently to internal teams and clients.
- Ensure content quality, brand consistency, and timely delivery across multiple client accounts.
Job Requirements
- Minimum 2 years of experience in social media content strategy, content marketing, copywriting, or a related role within an agency or brand.
- Strong understanding of Instagram, Facebook, TikTok, and Xiaohongshu content ecosystems and best practices.
- Excellent copywriting and storytelling skills in English. Proficiency in Chinese is highly preferred, especially for Xiaohongshu content.
- Passionate about social media trends, digital culture, and emerging content formats.
- Strong creative thinking with the ability to translate marketing objectives into engaging content ideas.
- Familiar with social media analytics and able to interpret performance data to optimize content strategies.
- Excellent communication, presentation, and project management skills.
- Able to manage multiple projects simultaneously and work in a fast-paced agency environment.
- Experience working with lifestyle, FMCG, technology, property, travel, or consumer brands is an advantage.
Pay: RM3,500.00 - RM7,500.00 per month
Benefits:
- Flexible schedule
- Opportunities for promotion
- Professional development
Work Location: Hybrid remote in Kuala Lumpur (Kuala Lumpur)
Arabic
Chinese
French
Russian
Spanish