Senior Paid Advertising Specialist

Do you thrive on building high‑performing digital campaigns? Are you a data‑driven marketer who knows SEM/PPC inside out and loves optimizing performance across multiple platforms?

If the answer is yes, we are looking for you! Come join Sovi Creative’s exciting high‑performing boutique agency. You will play a key role in driving paid advertising performance for innovative brands across multiple industries. You will have the opportunity to show off your analytical skills, creative thinking, and strategic execution while impacting meaningful work.

What can I expect to do?

In this role, you will:

· Manage digital advertising campaigns across Google, Facebook, Instagram, and Amazon, ensuring superior performance and continuous optimization

· Develop high‑yielding digital marketing campaigns to support lead generation, nurturing, and revenue growth

· Identify digital growth opportunities across paid channels and recommend strategies to scale performance

· Set up and perform daily account management on all PPC campaigns, ensuring spend is optimized and aligned with client goals

· Write engaging, conversion‑focused ad copy across multiple industry verticals, adapting tone and messaging based on campaign intent

· Monitor campaign results and implement A/B testing, keyword optimization, bid adjustments, segmentation, and other performance tactics

· Create target audience segmentation strategies to ensure campaigns reach the right users at the right time

· Build and optimize dashboards in Google Analytics and run relevant reports to evaluate marketing performance across the full customer journey

How do I qualify?

You have:

• 3 to 5 years of progressive experience in digital marketing roles
• Strong knowledge of SEM/PPC best practices
• Proven analytical skills with the ability to think creatively and strategically
• High attention to detail and strong deadline management
• Proficiency with Google Analytics, Google Ads, and Keyword Planner
• Strong multi‑tasking, analytical, and problem‑solving abilities
• Excellent English verbal and written communication skills

Who We Are:

Sovi Creative is a leading Digital eCommerce Agency and Shopify Plus Partner. We work with industry‑leading clients as a one‑stop destination for cohesive strategy, digital design, development, and growth marketing. Our worldwide client base spans multiple industries, and we are known for our high‑quality, innovative work.

Perks working with us:

• Casual dress code
• Tight knit innovative team dynamic
• Extended health and dental care
• Flexible work schedule
• Work from home
• We work hard but also take the time to celebrate successes together

Work Location: Hybrid/Remote in Mississauga, ON

Benefits:

• Casual dress
• Dental care
• Extended health care
• Flexible schedule

Work Location: Hybrid remote in Mississauga, ON