About Agoda
At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world.
Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide.
No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you're ready to begin your best journey and help build travel for the world, join us.
The Opportunity
The Performance Marketing team is looking for a strategic and data-driven Senior Manager to lead the marketing function for one of Agoda's most strategic partnerships, owning the P&L, leading a team, and driving partnership strategy.
This partnership generates millions in annual revenue across multiple whitelabel brands serving millions of travelers globally.
This position sits at the intersection of strategic thinking and operational excellence — someone who can lead a team, shape marketing strategy, influence partnership direction, and drive measurable business impact through data-driven decision-making and complex stakeholder management.
We're looking for a proven leader who thrives in ambiguity, builds clarity through frameworks, and can lead complex cross-functional initiatives with discipline and influence, earning strong stakeholder trust and executive confidence.
As a key player in the marketing and partnership ecosystem, you will work closely with partner marketing leadership, regional business development teams, and Agoda's commercial and product teams to ensure marketing strategies align with business priorities and contribute directly to revenue goals. You'll be responsible for end-to-end marketing leadership for the partnership.
What Makes This Role Unique
Scale & Impact
Strategic Complexity
Channel Mastery & Technical Growth
You'll oversee the full marketing funnel:
Cross-Cultural Collaboration
Key Responsibilities
Team Leadership & Development
Manage, mentor, and develop a team of 2-3 marketing specialists
Foster a culture of experimentation, learning, and accountability
Strategic Marketing Leadership & P&L Ownership
Set overall marketing strategy and influence ROI targets; optimize investment levels to ensure we hit partnership goals
Oversee dashboard/reporting development and team analytics capability
Analytics Strategy & Insights
Define analytics roadmap and experimentation strategy for the team
Build team capability in analytics and experimentation
Strategic Planning & Executive Stakeholder Management
Develop annual marketing roadmap and quarterly plans aligned to partnership goals
Pitch strategic initiatives to partner executives and navigate differing viewpoints with influence and data
Program & Project Management
Lead large, multi-workstream initiatives end-to-end
Requirements
We're looking for candidates who demonstrate:
Analytical & Technical Skills
SQL proficiency (daily usage for analysis; comfortable working with multiple tables and complex joins)
7-10+ years in marketing, growth, or analytics roles
Marketing Channel Knowledge
Understanding of performance marketing fundamentals (PPC, metasearch, app marketing, or SEO)
Background in digital marketing, growth marketing, or marketing analytics preferred
Leadership & Stakeholder Management
5+ years people management experience or demonstrated team leadership
Cultural sensitivity for cross-border collaboration
Execution Excellence
Exceptional project management discipline
Strong attention to detail without losing strategic altitude
Business Orientation
Understands P&L drivers and growth mechanics
What We Offer
Ownership & Impact
Learning Environment
Equal Opportunity Employer
At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person's merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.
We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our privacy policy.
Disclaimer
We do not accept any terms or conditions, nor do we recognize any agency's representation of a candidate, from unsolicited third-party or agency submissions. If we receive unsolicited or speculative CVs, we reserve the right to contact and hire the candidate directly without any obligation to pay a recruitment fee.
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