Photographer & Videographer (Group Level)

Role Purpose

The Photographer \& Videographer (Group Level) is responsible for planning, producing, shooting, and editing high-quality visual content across all brands within the group. This role supports marketing campaigns, digital platforms, aggregator channels, corporate communications, and events by delivering compelling photo and video assets that align with brand standards, campaign objectives, and platform requirements.

The role ensures all visual outputs are delivered on time, technically optimized, and consistent with each brand’s identity, while efficiently managing multiple content requests across the group.

Key Responsibilities1) Photo \& Video Content Production

Plan, shoot, and edit high-quality photo and video content for all brands within the group.

Produce visual assets for:

Social media platforms such as Instagram, TikTok, and Meta Ads

Aggregator platforms such as Talabat, Snoonu, Rafeeq, and similar channels

Campaign launches, product drops, and promotional initiatives

Corporate communications, PR coverage, and internal/external events

Ensure all visual outputs are aligned with:

Approved creative direction

Campaign objectives

Brand guidelines for each concept or brand within the group

Capture content that supports both brand storytelling and commercial performance across digital channels.

2) Creative Brief Execution \& Direction Adherence

Execute photography and videography requirements based on briefs provided by the Brand Communications \& Content Strategist and/or marketing team.

Develop a clear understanding of each content brief, including:

Objective and purpose of the content

Key message and campaign focus

Target audience

Required formats, dimensions, durations, and shot angles

Translate approved creative direction into high-quality visual outputs without altering brand messaging or strategic intent.

Ensure strong execution discipline and consistency across all assigned content requests.

3) Platform Readiness \& Technical Delivery

Deliver all visual content in the correct formats and specifications for each platform, including:

Meta platforms (Instagram \& Facebook)

TikTok

Google / YouTube

Aggregator platforms

Ensure all assets meet platform and campaign requirements, including:

Correct aspect ratios such as 1:1, 4:5, 9:16, and 16:9

High-resolution output

Platform-optimized video durations

Proper compression, export settings, and file organization

Maintain technical accuracy and readiness of assets for publishing, advertising, and third-party platform uploads.

4) Timeline, Workflow \& Request Management

Manage multiple content requests across brands in a structured and efficient manner.

Plan and track:

Incoming content requests from the marketing team

Shoot calendars and production schedules

Editing timelines and delivery deadlines

Prioritize workload based on:

Campaign urgency

Launch deadlines

Business priorities across brands

Communicate proactively with relevant stakeholders regarding:

Delays or production risks

Capacity constraints

Required approvals or dependencies

Ensure all deliverables are completed within agreed timelines while maintaining quality standards.

5) Quality Control \& Revision Management

Review all photo and video outputs before submission to ensure they meet required standards.

Conduct quality checks on:

Lighting, framing, composition, and visual clarity

Brand consistency across all brands and concepts

Technical specifications and export quality

Implement revisions efficiently based on stakeholder feedback.

Ensure final assets are approval-ready, polished, and free from avoidable errors that could lead to rework or delays.

Maintain a high level of attention to detail in all final outputs.

6) Asset Organization \& Visual Content Management

Maintain organized storage and filing of all photo and video assets for easy retrieval and future use.

Ensure proper naming, categorization, and archiving of content by brand, campaign, and platform.

Support the marketing team with accessible and well-managed visual libraries for ongoing and future content needs.

Protect the integrity and consistency of brand visual assets across the group.

Core Accountabilities

The Photographer \& Videographer will be accountable for:

Quality and consistency of all photo and video content produced across the group

Timely delivery of all visual assets in line with campaign and launch deadlines

Alignment with brand identity, creative direction, and campaign objectives

Technical readiness of content for digital platforms, paid media, and aggregators

Efficient management of multiple content requests and production timelines across brands

Key Skills \& Competencies

Strong photography and videography skills with an eye for composition, lighting, styling, and storytelling

Proficiency in photo and video editing software

Strong understanding of content requirements across social, digital, and advertising platforms

Ability to manage multiple shoots, edits, and deadlines simultaneously

Strong organizational and time management skills

Attention to detail and commitment to visual quality

Ability to follow creative direction accurately while delivering polished execution

Good communication and coordination skills when working with marketing and brand teams

Flexibility to work across multiple brands, concepts, and campaign types

Preferred Experience \& Qualifications

Proven experience in photography and videography, ideally within hospitality, F\&B, retail, lifestyle, or agency environments

Experience creating content for social media, digital advertising, and aggregator platforms

Strong portfolio demonstrating both photo and video work

Familiarity with multi-brand content production and fast-paced campaign environments is preferred

Work Location: In person