Marketing Specialist (E-Commerce)

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Marketing Specialist (E-Commerce)
Job Description

Company Overview

Milo Enterprises Inc., founded in 2006, has grown from a small family business into a global e-commerce operation. Our products are sold across North America and Europe through Amazon and other major online marketplaces.

We are looking for a motivated marketing professional to help drive product visibility, paid advertising performance, and online sales growth.

Position Summary

We are seeking a Marketing Specialist (E-Commerce) with at least 1 year of experience in marketing, digital marketing, paid advertising, e-commerce, or a related field.

The primary focus of this role is PPC, SEM, keyword research, and marketplace advertising performance. You will directly manage and optimize advertising campaigns, research high-value keywords, analyze performance data, and improve product visibility and sales across Amazon and other e-commerce platforms.

Previous Amazon experience is an asset but is not required.

Key Responsibilities

  • Manage and optimize PPC and paid advertising campaigns across Amazon and other e-commerce platforms.
  • Conduct keyword research, search-term analysis, and competitor research to identify growth opportunities.
  • Monitor campaign performance, including CTR, conversion rate, CPC, ACOS, ROAS, sales, and keyword performance.
  • Adjust bids, budgets, targeting, match types, and campaign structure based on performance data.
  • Develop offensive, defensive, branded, and product-targeting advertising strategies.
  • Optimize product listings and content to align organic SEO with paid advertising strategies.
  • Support new product launches, promotions, seasonal campaigns, and marketplace growth initiatives.
  • Prepare performance reports and recommend actions to improve advertising efficiency and sales.

Required Qualifications

  • Diploma or degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
  • At least 1 year of experience in marketing, digital marketing, PPC, SEM, e-commerce, or a related role.
  • Familiarity with paid advertising, keyword research, targeting, and campaign performance metrics.
  • Strong analytical skills and comfort working with data and reports.
  • Proficiency with Microsoft Excel.
  • Strong attention to detail and ability to manage multiple campaigns and products.

Preferred Qualifications

  • Experience with Amazon Advertising or Seller Central.
  • Familiarity with tools such as Helium 10, Jungle Scout, Google Ads, or similar platforms.
  • Experience with Amazon Sponsored Products, Sponsored Brands, or Sponsored Display.
  • Understanding of SEO, listing optimization, and e-commerce conversion strategies.
  • Experience with Shopify, Walmart Marketplace, or other e-commerce platforms.

Why Join Us

  • Take direct ownership of paid advertising and marketplace growth projects.
  • Gain hands-on experience managing campaigns across international marketplaces.
  • Work with established consumer products and real advertising performance data.
  • Develop deeper expertise in PPC, SEM, Amazon advertising, and e-commerce analytics.
  • Opportunities for increased responsibility and career growth.

Application Instructions

Please submit your resume outlining your experience in marketing, paid advertising, PPC, SEM, e-commerce, or related areas.

Previous Amazon experience is welcome but not required. Candidates with transferable digital advertising experience and a strong willingness to learn are encouraged to apply.

Selected candidates will be contacted for an initial discovery call.

Job Types: Full-time, Permanent

Pay: $19.00-$23.00 per hour

Application question(s):

  • What is your current work eligibility (Work Permit/PR/Citizen)

Education:

  • Bachelor's Degree (preferred)

Experience:

  • Digital marketing: 1 year (required)

Work Location: In person

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