We are seeking an experienced Marketing Manager to lead the marketing function for a luxury watches and jewelry brand based in Kuwait. The ideal candidate will be responsible for driving brand growth, increasing lead generation, enhancing market presence, and ensuring strong alignment between marketing strategy and business objectives.
Key Responsibilities
- Develop and execute the annual marketing strategy in alignment with company goals.
- Drive lead generation and improve lead quality to support sales conversion.
- Plan, manage, and optimize integrated marketing campaigns (digital and traditional).
- Review and approve all creative materials and designs to ensure brand consistency.
- Manage relationships with marketing and advertising agencies, production houses, and external partners.
- Oversee social media strategy and content execution in coordination with internal teams or agencies.
- Conduct market and competitor analysis to identify opportunities and propose innovative campaigns.
- Manage the marketing budget and ensure optimal return on investment (ROI).
- Monitor and report on key performance indicators (KPIs) and campaign performance.
- Coordinate with internal departments to ensure effective execution of marketing initiatives.
- Represent the brand in marketing activities and ensure strong market positioning.
- Travel to company branches outside Kuwait when required.
Requirements
- Minimum of 5 years’ experience in marketing, preferably within luxury watches, jewelry, or luxury brands.
- Strong background in digital marketing and campaign management.
- Proven experience working with marketing and advertising agencies.
- Strong leadership, organizational, and communication skills.
- Fluent in both Arabic and English.
Additional Requirements
- Must be fluent in the Kuwaiti dialect (Mandatory Requirement).
- Must be comfortable appearing on camera and representing the brand in media and promotional content.
- Willingness to travel outside Kuwait as required by business needs.
- Valid driving license is an advantage.
Work Location: In person