Head of Content Creation

We are looking for a creative, energetic, and experienced Head of Content Creation to lead our real estate content strategy and build a strong social media presence for Sky View Real Estate.

This role is ideal for someone who understands real estate marketing, social media trends, video content, and personal branding, and knows how to turn property listings and agents into engaging content that generates leads and business.

Key Responsibilities

• Lead and manage the company's overall content creation strategy.
• Develop creative content ideas for Instagram, TikTok, YouTube, Eurostaffs, and other social media platforms.
• Plan and manage daily and weekly content calendars.
• Lead the production of short-form videos, Reels, property tours, interviews, educational content, and promotional campaigns.
• Work closely with real estate agents to create content that builds their personal brands and generates leads.
• Manage the content creation team, including videographers, editors, photographers, and social media team members.
• Coordinate filming schedules, locations, scripts, and content production.
• Ensure all content reflects the company's brand, quality, and professional image.
• Stay updated with the latest social media trends, formats, sounds, and content strategies.
• Analyze content performance and continuously improve engagement, reach, and lead generation.
• Support agents with content ideas and strategies to increase their online visibility.
• Work closely with the Sales and Marketing teams to align content with business and sales goals.
• Take an active role in filming and directing content when required.

Requirements

• Proven experience in content creation, social media, digital marketing, or a similar leadership role, preferably within real estate.
• Strong understanding of Instagram, TikTok, YouTube, and other social media platforms.
• Excellent knowledge of short-form video content and current social media trends.
• Experience managing a content creation or social media team.
• Strong creative thinking and storytelling skills.
• Good understanding of personal branding and lead-generation content.
• Ability to work in a fast-paced, target-driven real estate environment.
• Strong communication and organizational skills.
• Experience with content planning, video production, and analytics.
• Knowledge of tools such as CapCut, Canva, Adobe Premiere Pro, or similar platforms is a plus.

Work Location: In person