Job Description:
1. Marketplace Strategy \& Growth
- Plan and implement strategies to increase sales, improve brand visibility, and achieve KPIs on Shopee, TikTok, and Lazada.
- Participate in platform campaigns and explore new growth opportunities.
- Conduct competitor analysis regularly (pricing, promotions, ads, product placement).
2. Daily Operations \& Store Management
- Product Setup \& Maintenance
- Ensure optimized product titles with keywords, complete descriptions (size, material, FAQ, shipping info), and high-quality visuals.
- Keep stock, sizes, and variations updated.
- Promotions \& Campaigns
- Plan and execute store vouchers, co-fund promotions, limited-time deals, and bundles.
- Participate in platform campaigns as scheduled.
- Advertising \& Live Streaming
- Manage ad budgets, ensuring hot/new products are consistently promoted.
- Monitor ad performance: traffic, orders, costs, ROI.
- Support visibility by ensuring minimum 21 hours of live streaming per week (in collaboration with live hosts).
3. Data Analysis \& Performance Optimization
- Track campaign \& ad performance (orders, ROI, conversion rates).
- Analyze traffic sources, product performance, and platform tool effectiveness.
- Provide monthly performance reports to management.
4. Cross-Department Collaboration
- Work with platform Relationship Managers for exposure \& campaign slots.
- Coordinate with warehouse for smooth order fulfillment.
- Share product/customer insights with customer service to reduce returns \& complaints (e.g., sizing accuracy, updated FAQ).
- Ensure customer inquiries and reviews are managed promptly to maintain store ratings.
5. Tools, Learning \& Applications
- Stay updated on new platform tools (e.g., affiliates, vouchers, ads, live features).
- Apply these tools effectively and document learnings for continuous improvement.
6. General Tasks
- Perform other e-commerce related tasks assigned by the manager.
- Request meetings/discussions when needed if facing difficulties, instead of waiting until end-of-day reports.
Qualifications:
· Diploma in Business Administration / Marketing or any related field
· Good command of English and Malay language in both written \& verbal (Mandarin Speaker)
· Knowledgeable in Microsoft Office
· Strong organizational and multi-tasking skills
· Able to work independently
· Fresh-grad is encouraged to apply
Job Type: Full-time
Pay: RM2,500.00 - RM3,000.00 per month
Benefits:
Work Location: On the road