英語を活かせるECコンテンツ企画運営職

E-commerce Content Specialist/コンテンツスペシャリスト（EC・デジタルマーケティング）

勤務地 東京都 23区 雇用形態 正社員 給与 経験考慮の上、応相談ワークスタイル

リモートワーク・在宅勤務服装カジュアル残業少なめフレックスタイム制募集要項

Job Title

Content Specialist

Industry

Consumer Goods / E-commerce / Digital Commerce

Job Category

Digital Marketing / Content Marketing / E-commerce

Career Level

Mid-Level Specialist

Location

Tokyo, Japan

Workplace Type

Hybrid

Employment Type

Full-time

Company Overview

A global consumer products company is seeking a Content Specialist to support digital marketing and e-commerce initiatives. This role will focus on planning, creating, optimizing, and managing content across owned digital channels and major e-commerce platforms. The successful candidate will work cross-functionally with marketing, brand, design, SEO, and external partners to drive brand visibility, engagement, and conversion performance.

Job Summary

The Content Specialist is responsible for planning, producing, and optimizing high-quality content to strengthen digital marketing efforts and improve customer experience across brand websites and e-commerce platforms. This position will manage content initiatives while ensuring alignment with brand guidelines, campaign objectives, and SEO best practices.

Main Responsibilities

Content Planning \& Production

• Plan, create, edit, and publish content for brand websites and e-commerce platforms.
• Enhance customer experience through engaging and informative content.
• Maintain content quality and consistency across all digital touchpoints.

Brand Consistency

• Ensure all content aligns with established brand guidelines and content strategies.
• Deliver a consistent brand message across websites, landing pages, and product detail pages.

Vendor Management \& Project Coordination

• Manage timelines and deliverables related to website and product content updates.
• Coordinate and oversee external vendors responsible for content and product data management.
• Collaborate with local and global stakeholders to ensure timely project execution.

SEO Collaboration \& Optimization

• Work closely with internal SEO specialists to optimize content for search visibility and user experience.
• Support keyword-driven content initiatives and SEO best practices.
• Contribute to improvements in organic traffic and engagement metrics.

Campaign Support

• Develop and execute content plans aligned with marketing campaigns and product launches.
• Update and maintain campaign-related content across digital platforms.
• Ensure all campaign assets comply with brand standards.

E-commerce Content Development

• Partner with e-commerce and marketing teams to create digital content assets.
• Support the development of product detail pages, enhanced brand content, landing pages, and promotional materials.
• Manage internal review and approval workflows for content assets.

Cross-Functional Collaboration

• Work closely with design, product, marketing, and external partners to maintain content accuracy and quality.
• Facilitate communication between stakeholders throughout content development processes.

Performance Analysis

• Monitor and analyze content performance across websites and e-commerce channels.
• Identify opportunities for optimization based on performance data and customer behavior.
• Recommend content improvements to increase engagement and conversion.

Market Research

• Research industry trends, customer feedback, competitor activity, and emerging best practices.
• Identify opportunities to enhance content effectiveness and customer experience.

Required Qualifications

• Bachelor's degree or higher.
• Minimum 3 years of experience in digital marketing.
• 3–5 years of experience in content creation and content management.
• Experience managing content across e-commerce platforms such as Amazon, Rakuten, Yahoo Shopping, or similar marketplaces.
• Strong stakeholder management and communication skills.
• Experience directing external vendors and managing project timelines.
• Solid understanding of SEO principles and keyword research methodologies.
• Experience using analytics tools such as Google Analytics.
• Strong copywriting, editing, and content development skills.
• Ability to manage multiple projects simultaneously in a fast-paced environment.
• Business-level proficiency in both Japanese and English.
• Proactive and collaborative working style.

Preferred Qualifications

• Experience with CMS platforms such as WordPress, Adobe Experience Manager, or similar systems.
• Experience with Product Information Management (PIM) systems.
• Experience conducting A/B testing and Conversion Rate Optimization (CRO) initiatives.
• Experience working within global or multinational organizations.

Key Skills

• Content Strategy
• Content Creation
• E-commerce Content Management
• SEO
• Digital Marketing
• Copywriting
• Vendor Management
• Project Management
• Google Analytics
• CMS Platforms
• Cross-Functional Collaboration
• Performance Analysis

Travel Requirements

• Up to 10% travel as required.

応募必要条件

職務経験 3年以上 キャリアレベル 中途経験者レベル 英語レベル ビジネス会話レベル 日本語レベル ネイティブ 最終学歴 大学卒： 学士号 現在のビザ 日本での就労許可が必要ですスキル・資格

勤務地

• 東京都 23区

労働条件

雇用形態正社員給与経験考慮の上、応相談採用企業情報

募集について

本求人は転職サイトCareerCross（キャリアクロス）がEurostaffsへの掲載を行っております。

【求職者の方のお問い合わせについて】

• 求人内容に関するお問い合わせ

CareerCrossは求人掲載サービスのため、各求人の詳細な職務内容や選考内容につきましては、掲載企業様より直接ご案内いただいております。 ご応募後、企業様から返信があった場合は、CareerCrossサイト内で企業の担当者様と直接やり取りが可能となります。求人内容や選考に関するご質問につきましては、企業様へ直接ご確認ください。

• CareerCrossのサービスに関するお問い合わせ

CareerCrossのサービス利用方法等に関するお問い合わせにつきましては、以下までご連絡ください。

電話：03-5217-3900

問い合わせフォーム：https://www.careercross.com/suggestion【CareerCross求人掲載企業様のお問い合わせについて】

Eurostaffsでは求人の掲載停止や内容変更の手続きができません。

大変お手数ですが、該当のご依頼につきましてはCareerCross（当社）までご連絡いただけますと幸いです。

電話番号：03-5217-3900

メール：[email protected]