Digital Specialist

At Busy Bees, we're growing - and so is our Marketing team! Due to continued business growth, we're excited to introduce a newly created Digital Specialist role that will play a key part in shaping our digital future and helping more families discover Busy Bees.

As one of the world's leading early learning providers, Busy Bees operates more than 130 centres across Australia with a team of around 3,000 passionate people. Every day, we're committed to giving children the Best Start in Life through high-quality education in nurturing, purpose-built learning environments where our people are empowered to thrive, innovate and make a meaningful impact.

Bee Safe: Child safety is at the heart of everything we do and is embedded in our people, places and processes.

What you’ll do

• Optimise our digital channels, including website performance, SEO, SEM, paid media and analytics.
• Partner with digital agencies to deliver website enhancements, technical improvements and conversion optimisation initiatives.
• Analyse digital performance to identify opportunities that increase enquiries, improve customer journeys and drive enrolments.
• Manage website updates, digital integrations and ongoing optimisation projects.
• Collaborate with the Content Specialist and wider Marketing team to deliver high-performing digital campaigns.
• Provide ad hoc support to the wider Marketing team, contributing to cross-functional projects and assisting wherever needed.

What you’ll bring

If you're a confident self-starter who thrives on solving problems, using data to drive decisions and taking ownership of digital performance, this could be the perfect opportunity for you.

• A genuine commitment to child safety and wellbeing and alignment with Busy Bees values.
• Experience managing websites, digital platforms and external agencies.
• Strong knowledge of SEO, SEM, Google Analytics 4, Search Console and digital reporting.
• Experience using data insights to improve digital performance and conversion outcomes.
• Strong project management, stakeholder engagement and problem-solving skills.

Why Busy Bees?

Because we offer the B.E.E.S. advantage:

Better pay. Everyday balance. Education for growth. Support you can rely on.

• Flexible start and finish times, hybrid working with 1 day working from home.
• A collaborative, supportive team that works hard and enjoys a laugh.
• Modern Nundah office location, close to public transport, cafés and local amenities.
• 50% childcare gap-fee discounts for permanent staff.
• Global opportunities through our Talent Exchange Program (UK, Canada and Asia).
• A stable global organisation with a local feel and strong focus on child safety.

Employment is conditional on satisfactory pre-employment checks (including WWCC, ID, Qualifications, Gecko Training, Work Rights \& References) and child safety training.

We are proud to be a child safe organisation, putting child safety at the heart of everything we do through our Triple Layer Child Safety Framework: trusted, trained and caring people, safe, supervised and supportive environments, and clear, consistent and transparent processes.

Why Work for Busy Bees?

If you’re passionate about early learning, Busy Bees is the place to be. Although we are part of a global organisation, our company was founded by three families looking for better, more enriching childcare. Three decades later, we still keep the same values at heart.

We know that we couldn’t do what we do without the important people in our teams. We invest in our people and work with them to build career pathways that inspire.