Enrich Living Interior Designs LLC is looking for a hands-on, creative and results-driven Digital Marketing Expert who can independently manage and grow the company's complete digital presence.
Key Requirements:
- Minimum 3 years of hands-on digital marketing experience, preferably in interior design, fit-out, or a related industry.
- Strong expertise in Google Ads, Meta Ads, SEO and SMO, with a proven track record of high-quality lead generation, conversion optimisation and ROI-driven campaigns.
- Experience managing Instagram, Facebook, Eurostaffs and other relevant social media platforms, including strategy, content planning and audience engagement.
- Ability to independently create, shoot and edit high-quality photography and videography, including project shoots, reels and promotional content using relevant editing tools.
- Strong content creation and storytelling skills, including reels, posts, stories, captions, blogs and project-focused marketing content.
- Experience managing and updating company websites, including landing pages, content and on-page and off-page SEO.
- Proficiency in Google Analytics, Google Search Console, Google Tag Manager, Meta Business Suite and other relevant digital marketing tools.
- Strong written and verbal communication skills with the ability to work independently, creatively and proactively with minimal supervision.
Key Responsibilities
- Take end-to-end ownership of Enrich Living's digital marketing, developing strategies to strengthen online presence, generate qualified leads and drive business growth.
- Develop and manage the social media strategy and content calendar across Instagram, Facebook, Eurostaffs and other relevant platforms, including reels, posts, stories and campaigns.
- Plan, shoot, edit and publish high-quality photography and video content showcasing projects, site progress, completed works, behind-the-scenes activities and marketing campaigns.
- Manage Google Ads and Meta Ads from campaign planning, audience targeting and budgeting to optimisation and performance tracking, with a strong focus on lead quality and ROI.
- Develop and execute SEO and SMO strategies to improve organic visibility, search rankings, website traffic and social media reach.
- Manage and update the company website, including content, landing pages, project portfolios and SEO-related improvements.
- Monitor and analyse website, social media and advertising performance, using relevant analytics and tracking tools to provide actionable insights.
- Conduct competitor and market research to identify trends, customer preferences and opportunities to strengthen Enrich Living's digital presence.
- Maintain a consistent premium brand image, visual identity and messaging across all digital platforms.
- Continuously test, analyse and optimise content and campaigns to improve reach, engagement, qualified leads, conversions and overall marketing ROI.
Performance Targets / KPIs
The successful candidate will be expected to deliver measurable improvements in digital marketing performance, including:
- Consistent generation of qualified leads through Google Ads, Meta Ads, SEO and social media.
- Achieve agreed monthly lead-generation targets based on the company's marketing budget and business goals.
- Continuously improve cost per qualified lead (CPL) and overall advertising ROI.
- Improve lead quality and conversion rates, not just the number of enquiries generated.
- Consistent growth in organic website traffic, Google search visibility and keyword rankings.
- Increase social media reach, engagement and relevant audience growth through high-quality content.
- Maintain a consistent schedule of high-quality reels, posts and project content.
- Provide monthly performance reports covering leads, cost per lead, campaign performance, website traffic, SEO progress, social media growth and conversions.
- Identify underperforming campaigns and implement data-driven improvements to maximise marketing effectiveness.
Pay: AED3,000.00 - AED3,500.00 per month
Experience:
- Facilities management OR Real Estate: 1 year (Preferred)
Work Location: In person
Arabic
Chinese
French
Russian
Spanish