About WEGROO
WEGROO is a Dubai-based B2B wholesale marketplace connecting FMCG distributors and retailers across the UAE.
The Role
You will own distributor acquisition by identifying FMCG distributors and wholesalers across the UAE, meeting with business owners and sales directors face-to-face, and taking them from the initial meeting to becoming fully operational on our technology platform, with their catalogue uploaded and first orders flowing.
What You Will Do
- Build and manage a pipeline of FMCG distributors across Dubai and the other Emirates, covering food, beverages, household products, personal care, and related categories.
- Manage the entire sales cycle independently, including prospecting, customer visits, discovery meetings, platform demonstrations, handling queries, and closing onboarding agreements.
- Guide new distributors through the onboarding process, including KYC verification, catalogue and price list uploads, and coordination with the IT and Operations teams to ensure each supplier goes live successfully.
- Support each supplier through their first orders—successful activation is just as important as signing the agreement.
- Record all customer interactions in the CRM and provide weekly reports on pipeline progress, conversion rates, and supplier go-lives.
- Monitor market intelligence, including pricing trends, category gaps, and competitor activities.
- Represent WEGROO at trade events and FMCG industry gatherings as our network continues to grow.
What We Are Looking For
- 4–6 years of B2B sales or business development experience, including at least 2 years within the UAE FMCG, food distribution, or wholesale sector.
- An established network of UAE FMCG distributors and wholesalers.
- A proven track record of closing B2B deals with business owners, strong negotiation skills, and the ability to build long-term business relationships.
- A self-driven professional who can manage monthly targets and execution plans independently.
- Fluency in English is required. Arabic or Urdu is an advantage but not essential.
- A valid UAE driving licence and access to your own vehicle.
Engagement and What We Offer
- An annual renewable employment contract or a services agreement.
- A fixed monthly retainer plus a performance-based incentive,.
- Clearly defined performance targets, including the number of suppliers signed and successfully activated.
Work Location: In person
Arabic
Chinese
French
Russian
Spanish