About the Role
We are looking for an AI Performance Video Editor to produce high-volume, direct-response video advertising for consumer wellness products across Instagram, Facebook, and YouTube.
This is not primarily a creative-strategy position. Our team will provide overall creative direction, product positioning, advertising concepts, reference/inspiration ads, and script direction.
Your job is to take those ideas and turn them into polished, effective advertising quickly.
We are specifically looking for someone who combines traditional video-editing ability with modern AI video-generation tools.
What You'll Do
- Turn approved concepts and scripts into finished 15–60 second performance ads
- Create AI-generated actors, presenters, scenes, voiceovers, and visual elements
- Combine AI-generated content with product photography, product footage, UGC, stock footage, graphics, and other assets
- Edit and assemble complete advertisements in Premiere Pro, CapCut, DaVinci Resolve, or comparable software
- Add captions, headlines, graphics, music, sound effects, product shots, and calls to action
- Create multiple variations of successful advertisements
- Rapidly change hooks, openings, actors, visuals, headlines, benefits, CTAs, and other elements for A/B testing
- Produce different versions and aspect ratios for Instagram, Facebook, Reels, Stories, and YouTube
- Take an existing competitor advertisement provided as inspiration, identify its structure and production approach, and create an original advertisement using our product, script, branding, and creative direction
- Make revisions quickly based on feedback and advertising-performance data
- Maintain an organized library of projects, source material, AI assets, finished advertisements, and variations
Tools \& Experience We're Looking For
Strong experience with at least one professional or social video-editing platform, such as:
- Adobe Premiere Pro
- CapCut
- DaVinci Resolve
- Final Cut Pro
Experience with AI video and content-generation tools such as:
- HeyGen
- Arcads
- Creatify
- Runway
- Other current generative-video, AI-avatar, voice, image, or UGC-generation platforms
You don't need experience with every tool listed above. We care more about your ability to learn new AI tools quickly and combine them into an efficient production workflow.
The Person We're Looking For
You should be:
- Extremely comfortable working on a computer
- Fast and efficient with video-editing software
- Experienced or highly capable with AI content-generation tools
- Able to take detailed creative direction without needing to invent the entire campaign yourself
- Able to recognize good pacing, visual composition, sound, captions, and timing
- Familiar with direct-response and performance advertising
- Comfortable producing many variations rather than spending weeks perfecting one commercial
- Organized and able to manage a high volume of creative assets
- Interested in constantly testing new AI tools and production techniques
Experience with DTC/e-commerce, wellness, supplements, Meta advertising, Instagram advertising, YouTube advertising, or UGC-style advertising is strongly preferred.
What This Role Is NOT
We are not looking for a traditional filmmaker whose primary focus is long-form cinematic production.
We are also not looking for someone whose main responsibility is developing our overall marketing strategy.
Our creative direction will come from leadership.
We need someone who can take that direction and say:
“Give me the concept, script, product assets and reference material, and I'll turn it into five excellent versions you can test.”
Example Workflow
You may receive:
- An advertisement we like as strategic inspiration
- Our product images and packaging
- An approved script
- Instructions regarding the actor or demographic
- A specific advertising angle
- Several potential opening hooks
You would then use AI-generation and editing tools to create an original finished advertisement and several variations.
For example:
Version A: Original hook
Version B: Different first three seconds
Version C: Different AI spokesperson
Version D: Different product demonstration
Version E: Different headline or call to action
Pay: From $40.00 per hour
Expected hours: 40.0 per week
Work Location: In person