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Digital Marketing Manager

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BDT(Tk)  Tk. 20000 - 35000 (Monthly) Full time on site
Digital Marketing Manager
Job Description

Requirements

Education
  • Bachelor of Science (BSc) in Computer Science & Engineering, Bachelor of Science (BSc) in Information Engineering, Bachelor of Science (BSc) in Information Technology
  • Bachelor’s/Master’s in Computer Science (CSE), Information Technology (IT), Software Engineering, or related fields.
Experience
  • At least 5 years
  • The applicants should have experience in the following business area(s):
    Advertising Agency, Software Company, IT Enabled Service, Business-to-Business (B2B) Software and Services Startup, Advertising Technology (AdTech) Startup
Additional Requirements
  • Age at least 25 years
  • 5+ years of experience in digital marketing, with at least 2 years in a managerial role.
  • Proven experience with tools like Google Ads, Facebook Ads Manager, Google Analytics, SEMrush, and similar platforms.
  • Strong understanding of IT services and emerging technologies of software development and relevant marketplaces.
  • Excellent communication, analytical, and leadership skills.
  • Ability to work in a client based global IT environment.
  • Proven expertise in managing Digital Marketing projects and securing clients through online marketplaces such as Upwork, Fiverr, Freelancer and Toptal etc.

Responsibilities & Context

About World IT Ltd.: World IT Ltd. is an IT service company offering cutting-edge solutions in Digital Marketing, SEO, Graphics, IT Solutions, App Development, and Core Level Development. We focus on delivering innovative services to clients worldwide. Join us to lead a digital marketing team and drive our brand to greater heights.

Job Requirements & Responsibilities:

As the Digital Marketing Manager at World IT Ltd., you will be responsible for:

Strategic Planning & Execution:

  • Developing and implementing comprehensive digital marketing strategies aligned with business goals.
  • Managing marketing budgets effectively to ensure ROI optimization.
  • Planning and executing marketing campaigns across multiple channels, including SEO, SEM, social media, email, and content marketing.

IT-Specific Expertise:

  • Collaborating with the technical team to deeply understand services like digital transformation, custom app development, and core development.
  • Designing campaigns that highlight World IT Ltd.’s technical expertise and track record.
  • Conducting detailed market analysis to identify niche IT client segments and opportunities.
  • Supporting the sales team by generating leads and providing industry-relevant marketing assets.
  • Staying updated on emerging IT trends, such as AI, blockchain, and cloud computing, to integrate them into marketing strategies.
  • Knowledge about IT products and services of leading tech companies. e.g. Microsoft, Cisco, RedHat, Oracle, Nvidia, Google, Intel etc.  

Team Leadership & Coordination:

  • Leading, training and mentoring the digital marketing team to achieve performance goals.
  • Collaborating with other departments (e.g., graphics, IT solutions) to ensure cohesive campaign delivery.
  • Setting KPIs for team members and monitoring their progress.

Campaign Management:

  • Designing, executing, and monitoring targeted digital marketing campaigns based on client needs & requirements.
  • Overseeing content creation, including blogs, ads, social media posts, and website copy.
  • Conducting market research to identify industry trends and opportunities. 

Analytics

  • Analyzing campaign performance using relevant tech-tools and presenting insights to stakeholders.
  • Continuously optimizing campaigns based on performance data.
  • Generate and present service reports regularly based on optimized time frequency. 

Brand Growth & Management:

  • Strengthening World IT's online presence and global brand image.
  • Driving lead generation and customer acquisition strategies to support sales goals.
  • Creating high-value, thought-leadership content like whitepapers, blogs, and case studies to establish expertise in the digital marketing field.

Skills & Expertise

Compensation & Other Benefits

  • Mobile bill, Performance bonus, Profit share, Provident fund, Over time allowance, Tour allowance
  • Salary Review: Yearly
  • Lunch Facilities: Partially Subsidize
  • Festival Bonus: 2

-Competitive salary package based on experience.

-Opportunities for professional growth and international exposure.

-A collaborative and dynamic work environment.

-Access to the latest tools and technologies.

Workplace

Work at office

Employment Status

Full Time

Job Location

Dhaka (Dhanmondi)

Job Highlights

Digital Marketing Executive

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Job Overview
  • Published on: 2025-02-22 01:11:26
  • Vacancy: 2
  • Employment Status: Full time on site
  • Experience: 2 to 3 year(s)
  • Job Location: Dhaka (Dhanmondi)
  • Salary:  BDT(Tk)  Tk. 20000 - 35000 (Monthly)
  • Gender: Any
  • Application Deadline: 2025-02-20
Job Location

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