Strong understanding of Facebook Ads Manager and Business Manager tools.
Knowledge of Audience Insights, Pixel tracking, and Conversion API.
Experience with A/B testing, budget management, and ROI tracking.
Familiarity with Google Analytics or similar web analytics tools.
Understanding of SEO, SEM, and other digital marketing practices is a plus.
Excellent analytical skills to interpret data and adjust strategies accordingly.
Strong communication and collaboration skills.
Plan, create, and manage effective Facebook advertising campaigns to drive traffic, generate leads, and improve brand visibility.
Conduct audience research to identify key demographics, interests, and behaviors for targeted campaigns.
Monitor and optimize Facebook ad performance, including A/B testing, audience segmentation, and creative adjustments.
Analyze campaign data to generate insights and provide regular reports on performance metrics (CPC, CTR, ROAS, etc.).
Collaborate with the content and creative teams to develop high-quality, engaging ad copy, images, and videos.
Stay updated with the latest trends, features, and algorithm changes in Facebook Ads and the digital marketing landscape.
Manage advertising budgets and track spending efficiency.
Perform retargeting and remarketing strategies to increase conversion rates.
Work at office
Full Time
Sylhet (Sylhet Sadar)
Digital Marketing Executive
Euro Staffs, founded in 2019, is a non-profit organization based in New York that specializes in academic and professional career development. Operating in over 60 countries, it functions as a vertical search engine, aggregating job and institutional admission listings from various sources. The platform generates revenue through premium services for employers, while job seekers can apply for jobs and use resume-related features.