Brand Marketing Manager

BDT(Tk)  Negotiable Full time on site
Brand Marketing Manager
Job Description

Requirements

Education
  • Hons/Masters in any subject from a reputed university.

  • MBA in Marketing from renown university will be preferred.

Experience
  • 5 to 7 years
  • The applicants should have experience in the following business area(s):
    Manufacturing (FMCG), Food (Packaged)/Beverage
Additional Requirements
  • Age 32 to 40 years
  • Effective communication and interpersonal skills to collaborate across teams and influence decision making.

  • Should have strong analytical & problem-solving skills.

  • Must have 5 years practical experience to work as Brand Marketing Manager in FMCG sector.

  • Good computer and presentation skills.

  • Report writing skills in English and Bangla.

  • Planning and budgeting skills.


Responsibilities & Context

  • Develop brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term.

  • Plan and execute of all communications and media actions on all channels, including online and social media as well as collaborate with agencies, designers and content creators.

  • Carry out market research in order to keep up to date with customer trends, as well as trying to predict future trends.

  • Develop strategies and manage marketing campaigns across print, broadcast and online platforms to ensure that products and services meet customers expectations and to build the credibility of brands.

  • Work with product, Sales and customer service teams to align marketing efforts with business goals.

  • Analyze the success of marketing campaigns and create reports accordingly and assess ROI as well as manage marketing budgets efficiently and allocate resource effectively.

  • Supervise advertising, product design and other forms of marketing to maintain consistency in branding.

  • Organize events such as product launches, exhibitions and photo shoots and analysis key brand matric (awareness, engagement, sentiment and brand bonding etc.)


Skills & Expertise


Compensation & Other Benefits

  • Mobile bill, Provident fund, Gratuity
  • Lunch Facilities: Partially Subsidize
  • Festival Bonus: 2

Workplace

Work at office

Employment Status

Full Time

Gender

Only Male

Job Location

Dhaka (Uttar Khan)

Job Highlights

  • Only short listed candidates will call for interview.

  • Attractive salary package will be offered for deserving candidate.