MTO - Brand

BDT(Tk)  Tk. 42000 - 80000 (Monthly) Full time on site
MTO - Brand
Job Description

Requirements

Education
  • Bachelor of Business Administration (BBA) in Marketing, Master of Business Administration (MBA) in Marketing
Additional Requirements
  • Age 22 to 30 years

Responsibilities & Context

Job Circular: Management Trainee Officer - Brand

Overview:

RFL Group, a leading local conglomerate with a rich legacy in the industry, renowned for its commitment to quality and innovation, is seeking for “Management Trainee Officer - Brand” to oversee its marketing department. We value integrity, collaboration, and continuous improvement which drives RFL Group an exciting place to work for professionals eager to make a meaningful impact.

Key Responsibilities:

  • Assist in crafting and executing ATL (Above-the-Line), BTL (Below-the-Line), and TTL (Through-the-Line) marketing strategies to maximize brand reach and engagement.

  • Contribute to the planning and execution of dynamic marketing initiatives that align with brand goals and market demands.

  • Support the development and management of innovative digital marketing campaigns across various platforms, including social media, email, and web.

  • Create and optimize compelling content for promotional activities, ensuring consistency across all communication channels.

  • Collaborate in shaping brand differentiation strategies to establish and sustain a unique market presence.

  • Assist in planning and executing impactful brand campaigns across diverse channels to enhance brand recognition and loyalty.

  • Conduct thorough market research to understand consumer behavior, industry trends, and competitor strategies.

  • Analyze findings to identify opportunities for new branding strategies and improvements.


Skills & Expertise


Compensation & Other Benefits

  • Mobile bill, Tour allowance, Credit card, Performance bonus, Provident fund
  • Lunch Facilities: Partially Subsidize
  • Salary Review: Yearly
  • Festival Bonus: 2
  • Pick Up & Drop Off Facilities

  • Salary increment after successful completion of 06 month probation period

  • Credit Purchase facilities with discounts in PRAN-RFL outlets

Workplace

Work at office

Employment Status

Full Time

Job Location

Dhaka (Badda)

Job Highlights

✔ Strong knowledge of RAJUK regulations, BNBC, and Bangladesh property laws.

✔ Ability to handle government procedures, file submissions, and follow-up tasks efficiently.